Search Engine Optimization (SEO)
When your website has a high ranking by Google, it means increasing your organic traffic by amazing percentages. This could be done when you implement all the rules that increase your ranking with Google. This includes:
- Optimizing the website structure & code
- Selecting the right keywords
- Developing the mobile experience
- Creating the external links to the website
- Maintaining a good performance with Google
SEO Case Study
Client: A Major Arabic Newspaper
Mission: Increasing the percentage of google-generated traffic to the newspaper website above 40%.
Treatment: working on SEO principles with technical and editorial teams of the newspaper for one year.
Results after one year:
Increased Google-generated traffic to 59%
Increased website traffic by 40% and unique visitors by 32%
The newspaper team became more capable of creating viral content that fit the audience